UTMParams is used to input
data to change UTM parameters.
Table: UTMParams
| Parameter | Type | Required | Default | Stability | Description |
|---|---|---|---|---|---|
| Some arguments may be required, as indicated in the Required column. For some fields, this column indicates that a result will always be returned for this column. | |||||
| Table last updated: Sep 23, 2024 | |||||
campaign | string | yes | Long-Term | The name of the specific product promotion or strategic marketing campaign related to the UTM (Urchin Tracking Module). | |
content | string | yes | Long-Term | What was clicked by the user leading to the server (e.g., a banner ad or text link). | |
medium | string | yes | Long-Term | The medium used for the UTM: the type of link used (e.g., cost per click). | |
source | string | yes | Long-Term | Which site sent the traffic to the server. | |
term | string | yes | Long-Term | The search term related to the UTM. | |